A new brand joins the family.

How good it feels to discover and share new brands with you… Breaths of fresh air, a whole new universe to explore and, with the one we present you today… You’ll fall in love! Heart of Gold arrives at citzzy kids concept store.

We are expanding the family!

Heart of Gold is a Belgian brand led by designers Liz and Dirk, both parents and graphic designers, who have been dressing children for more than twenty-five years.

When we add a brand to our store, we do it after making sure that it meets some requirements that are very important to us: that it is of quality, sustainable and beautiful.

And Heart of Gold not only offers a combination of timeless and durable clothing for children from 0 to 4 years old with organic fabrics, but they achieve the perfect balance between comfort and a modern lifestyle.

The inspiration for the collections comes from nature and emotion. Parents like to surround their newborns with love, warmth and tenderness. That’s why the brand’s signature style is defined by soft fabrics, a life-giving color palette and minimalist prints.

In addition, materials and colors are hand-selected in a small workshop in Portugal in close collaboration with artisans specialized in bio-cotton.

The song ‘Heart of Gold’ by Neil Young perfectly defines the brand’s mission: ‘I want to live, I want to give’.

That’s how we are with the incorporation of Heart of Gold to our online shop. Singing at the top of our lungs and with our sights set on this spring that is about to arrive.